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6. Business Model [Store Membership Card]
Integrated Membership Point Service
+
Terminal Affiliated Store System
ON-OFF Integrated Service
[Seocho-dong] Korean Restaurant (Store)
Shopping Mall D
Shopping Mall C
[Gil-dong] Japanese Restaurant (Store)
[Bangbae-dong] Chinese Restaurant(Store)
Shopping Mall A
[Yeoksam-dong] Korean Fast-food Restaurant(Store)
Shopping Mall B Shopping Mall E
[Chunho-dong] Restaurant(Store)
1st-ranked Affiliated Store
• Point accumulation through product purchase in the shopping mall
• Paying for products with membership point
• Using ON-OFF Integrated Membership Point
Customer : ON-OFF (Shopping Mall+ Membership Card of Affiliated Store)
Integrated
Membership Points