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6. Business Model [Affiliated Store Membership Card]



            Membership Point Integrated Service




             Product Purchase & Membership Point



                                                                                            ON-OFF Integrated Membership Point Service


                                                                              • Accumulation of membership points and paying for product using membership point
                                                                              • Using ON-OFF Integrated Membership Point Service
                                                                               (Shopping Mall + Affiliated Store Membership Card)


                                         Shopping Mall
                                                                                                                        +
                                            Member














                   Member of
                 Member Store                                                                        OFF
                                                           Shopping Mall                                                                                       ON
                                                              Member





                                                                                  Buying product from member stores                               Shopping Mall Purchase
                                                                                  → Point accumulated                                              → Point Accumulation
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